SCA Direct Appoints Dave Strauss as President & Chief Executive Officer

Fairfax, VA (Date 11.16.09) – SCA Direct, a leading direct marketing fundraising agency specializing in programs cultivating donor/member loyalty, announces the appointment of Dave Strauss as President & Chief Executive Officer of SCA Direct.

Dave brings extensive industry knowledge with over 18 years of direct response marketing and fundraising experience. He has served in various marketing roles throughout his career with a very strong emphasis on financial management and business administration. In his most recent position as Vice President, Direct Marketing and Constituent Operations at National Wildlife Federation, Dave managed all aspects of a growing multi-channel direct response operation for one of the nation’s leading conservation organizations. The National Wildlife Federation has over 1 million active members acquired and serviced through direct mail, telemarketing, email and the Web.

Dave recently served as a member of the Direct Marketing Association Nonprofit Federation Advisory Council. Prior to joining the staff of National Wildlife Federation, he held senior management roles in the areas of finance and administration.

SCA Direct is pleased to welcome Dave to its dynamic and growing direct response agency. His proven track record of leadership, innovation and vision will allow the agency to continue, and expand upon, the existing excellence of SCA Direct by providing an even greater depth to its products and service offerings.

Dave Strauss said, “SCA Direct is driven to make this world a better place through the work of our clients. I am thrilled to be part of a team which prides itself in serving the fundraising industry. I am looking forward to working with the leadership, staff, current and future clients to continue making a difference.”

About SCA Direct
SCA Direct www.scadirect.com has been helping nonprofit organizations forge deeper relationships with supporters, and raise more money more efficiently, since 1982. The agency works with some of the most well-respected and well-known organizations in the sector and has also helped other good causes just becoming known, bring their message and their work to the attention of the donating public.

SCA Direct is a part of Omnicom Group Inc. (NYSE: OMC) www.omnicomgroup.com. Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

11200 Waples Mill Road, Suite 150 • Fairfax, VA 22030 • 703.293.6339